IKEA
AWARENESS

IKEA

Home FurnishingFamilyCommunicating

Project Overview

Bringing IKEA’s solution within reach

The Challenge

Communicating the opening of IKEA Indonesia’s first city store. IKEA Indonesia opened its six stores, the first ever city store in the heart of Jakarta, bringing home furnishing solution for families closer than ever.

Our Solution

Emphasize ease and time-saving of home furnishing needs. We brought the benefits of having an IKEA store within the city where moms live and work through digital video and social media content, emphasizing ease and time-saving in fulfilling their home furnishing needs.